8 Failed Products from the World’s Biggest Companies

Healthy products can lead to bankruptcy… in some cases

• Company: The Coca Cola Company
• Failed product: Diet Coke Plus Green Tea

The Coca Cola Company is a multinational non alcoholic beverage corporation based in Georgia and founded in 1892 by Asa Griggs Candler. As the name suggests, the company produces Coca Cola, a beverage that was invented in 1886 by pharmacist John Stith Pemberton, but in 1889, the formula and brand were sold for $2,300 to Candler.

The truth is that Coca Cola has always been famous and appreciated regardless of the bottle in which it was sold, concept, flavor or other aspects, but even in the case of this company, there is a failed product that we can talk about, a concept that they will probably never try again, namely the combination of Coca Cola with a healthy drink, green tea. The product was called Diet Coke Plus Green Tea. 

This product, which was meant to be healthier and make people more health conscious, was launched in Japan in 2009. Having green tea in its composition, the beverage also contained antioxidants (which are actually good for reducing your risk of inflammation in the body). People in Japan drink a lot of green tea, so the product was marketed there, not globally.

You might also like: 11 Celebrities Who Have Opened Up About Depression.