Is Facebook watching us?
“Ads are shown to you based on a few things: Your activity on Facebook, the content you interact with, your location, age, job, the places you travel to, profile information, advertiser uploaded lists, and many other conditions,” White explains. “If you visit a website, some of your details could be stored in a ‘Facebook Pixel.’ This then allows the website to retarget ads to you via Facebook for up to 180 days.”