20 Celebrities Who’ve Made Millions of Dollars Outside of Hollywood
George Clooney sold his tequila brand for $1 billion.
Clooney and Rande Gerber, Cindy Crawford’s husband, decided to make their own in-house tequila for when they spent time together in Mexico.
They worked with a distiller to come up with a tequila they loved. After going through about “1,000 bottles a year” between the two and their friends for about five years, they decided to take it public. And in 2013, Casamigos Tequila was born.
The brand seems to be a success. In the span of a few years, it was well-reviewed by liquor-focused blogs, been promoted by Oprah, and has had expensive advertising campaigns.
In June of 2017, Clooney and Gerber cashed in on their success, selling Casamigos Tequila for up to $1 billion to Diageo, a British liquor company.