How the Typical American Day Has Changed in the Last 15 Years

Purchasing goods and services


– Average time spent on activity: 1.64 hours/day (-7.3% 15-year change)

– Population engaged in activity: 43.8% (-5.0% 15-year change)


– Average time spent on activity: 1.77 hours/day

– Population engaged in activity: 46.1%

It’s possible that the amount of time people spend purchasing goods and services each day is dropping because of the increase in marketplaces like Amazon.

In 2003, Amazon was in the midst of its first profitable year; these days superstores and online marketplaces/apps are ubiquitous, making one-stop-shopping easier.

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